You've worked harder than most. The ceiling isn't about effort.
Something underneath your decisions has been setting the limit.
And most people at your level never think to look there.
The work isn't the problem.
It never was.
See What's Actually Running Your Performance:
Tuesday, 12 May 2026
Starts 7:30PM
Drama Centre Black Box, National Library Building.
BE CURIOUS LIVE FEATURING NIR EYAL
Read this slowly.
You perform at a high level, but certain results keep landing at the same number
You make the right move, then undermine it at the exact wrong moment
You know what's possible. Something keeps making you settle just short of it
The deals you lose, the decisions you second-guess, they follow a pattern you haven't found a description for it yet
It's not your market.
It's not your skills.
It's not even your effort.
The beliefs that built your career didn't start with you.
Some came from the environments that formed you.
The expectations. The pressure.
The unspoken rules about what people like you are supposed to achieve.
Over time, they stopped feeling like beliefs.
They started feeling like reality.
And they've been setting the terms of your performance ever since.
Not loudly.
Quietly.
Through every decision you thought was yours.
This isn't a seminar.
There are no slides telling you to think bigger.
Be Curious LIVE is built differently.
You'll step into:
A live conversation that examines how beliefs shape behaviour, decision-making, and performance at the highest level
A guided moment of reflection, not to slow you down, but to show you what's been running in the background
A live audience engagement segment with Nir Eyal
A room where people who perform at your level recognise something in themselves they hadn't seen before
You're not coming to be inspired.
You're coming to see something specific and useful.
A deliberate evening. Not a loose one.
The evening is designed with intention:
Live conversation — a deep exploration of how belief, identity, and performance are connected in ways most training never touches
Reflection — a structured pause to identify what is landing for you personally
Audience engagement — live questions and direct interaction with Nir Eyal
After-conversation — space to continue with people operating at the same level
You won't leave with a to-do list.
You'll leave with something harder to ignore.
What others are saying
People who’ve attended past Be Curious LIVE come with an expectation of a conversation.
Most leave, realising a shift.
"The conversation and the setup of the event were geared towards reflection instead of just consuming content."
XY Ke
"No expectations coming in, inspired beyond going out! 🔥"
Cheryl K
"Experiencing Bill (past guest) in person was something else, and incredibly meaningful to have our questions answered."
Anna Haotanto (Founder, Zora Health)
Meet
Nir Eyal
Nir Eyal is one of the most widely read thinkers on behaviour, habit, and human performance. His books, Hooked, Indistractable, and Beyond Belief have sold millions of copies and shaped how some of the world's highest performers think about decision-making and focus. His latest book was an instant New York Times bestseller.
His latest work goes deeper than habits.
It asks a question that most people at this level have never seriously considered:
What if the beliefs you've been operating from are the ones limiting what you can actually reach?
This isn't about motivation.
It's about the operating system underneath it.
Why this matters more at this level
The higher you perform, the easier it is to attribute your ceiling to the external: the market, the timing, the people around you.
But beliefs don't announce themselves. They show up as habits, reactions, defaults. As the deal you didn't push. The negotiation you left early. The version of yourself you keep almost becoming.
Nir's work is clear on this: beliefs are not passive. They determine what you pursue, what you avoid, what you expect before you've made a single conscious decision.
If the same ceiling has appeared more than once,
the pattern isn't the market.
What you may leave seeing differently
By the end of the evening, you may begin to:
Identify a belief that has been quietly shaping your results not in theory, but specifically
Name a pattern that has been costing you in ways you've been calling something else
Understand why more effort has been hitting the same ceiling
Leave with a more precise question, one that actually points to where the leverage is
Not everything shifts in one evening.
But some things, once seen, can't be unseen.
If your results and your capability are telling different stories, that gap is worth examining.
See What’s Actually Running Your Performance
Join Be Curious LIVE with Nir Eyal, a live experience for people who perform at a high level and are ready to look at what’s been quietly setting the terms.
About Be
Be creates spaces for people to slow down and see what’s really going on beneath the surface.
For those navigating change in self, work, or relationships, it’s a place to reflect, question, and move forward with greater awareness.
©2026 The Be Company